The famous Bournville chocolate maker has introduced Boost + Protein Bars, which contain 12 grams of protein and 32% less sugar than a standard Boost bar.
The addition to the ever-expanding Cadbury range is said to deliver the same delicious chewy caramel taste and Cadbury milk chocolate, but with added protein benefits.
Richard Weisinger, Senior Brand Manager at Mondelēz International, said: “We are really excited to introduce Cadbury Boost + Protein for all chocolate and protein lovers.
“People expect great tasting chocolate from Cadbury and we know Protein lovers don’t want to sacrifice taste.
“With this is mind, we’ve crafted Boost + Protein so that it delivers the best of both worlds – extra Protein and the same chewy caramel Boost taste”
