Today (24/08) is the day we launch the most exciting lifestyle product the city has ever seen.

MyBull allows you to unlock the best offers from independent restaurants to high end hotels and from great bars to fantastic experiences in the city and beyond.

The handcrafted pewter keyring is a miniature of the world famous Birmingham Bull, designed by Laurence Broderick, which stands strong outside Bullring Shopping Centre.

MyBull is the brainchild of Luke Addis, the founder and editor in chief of Birmingham Updates and Oli Hills, MD of Updates Media:

“Our vision is to allow everybody in our home city to experience the best it has to offer. MyBull will allow you to unlock offers from the best venues in the city and beyond.”

To get MyBull off the ground, We’ve partnered with some of the best venues in town to give you money off discounts, free upgrades and access to special events:

  • Malmaison
  • Tom’s Kitchen
  • The Floating Spa
  • Nosh & Quaff
  • Fiesta Del Asado
  • Lasan
  • Buffalo & Rye
  • Marmalade
  • The Victoria
  • The Rose Villa Tavern
  • Marco Pierre White
  • The Haig
  • Escape Live
  • National SEA LIFE Centre
  • Be At One
  • Karaoke Box
  • Rigs Fitness
  • Bloc Hotel
  • Miss Macaroon
  • Chop & Wok
  • More will be added every week

Order your MyBull here It costs £18 for one and £30 for two. It’s valid for 12 months from the month of purchase.

We would like to say a special thank you to our all committed partners, the designer of the bull Laurence Broderick, A.E Williams in Digbeth maker of MyBull and Bullring for allowing us to bring this amazing product to market.